Concept 01
![](https://cdn.myportfolio.com/6c682fa170908759081d6021482ee35f/b9e59757-8314-4fcc-8b9c-c515649171fe_rw_1920.jpg?h=e3477637673ccc60d63594a233043054)
Final TV Commercial
Typography Treatment
![](https://cdn.myportfolio.com/6c682fa170908759081d6021482ee35f/50dfa8e9-dd0f-4d30-98ae-13fd3ada3e6b_rw_1920.jpg?h=a5d99ff656b62e623269342b4c47213d)
![](https://cdn.myportfolio.com/6c682fa170908759081d6021482ee35f/b5569ba9-788a-4965-9505-66bc4812aa7e_rw_1920.jpg?h=bd617ad7e34897d85e4ccac40e0535c8)
Concept 02
![](https://cdn.myportfolio.com/6c682fa170908759081d6021482ee35f/8f2c30f8-7656-4438-aec1-613ddfa8abc1_rw_1920.jpg?h=1c21310d2c0ea73524445c61351ee704)
Typography Treatment
![](https://cdn.myportfolio.com/6c682fa170908759081d6021482ee35f/f3f20f4a-74ad-4845-93f0-1274af1dff7d_rw_1920.jpg?h=05220439fa61d668416ee2e294fd50b6)
Concept 03
![](https://cdn.myportfolio.com/6c682fa170908759081d6021482ee35f/c38027e9-2c28-498c-a7db-8dbbe23b409c_rw_1920.jpg?h=656b42a57fd05e1e5de6da0122843fa5)
Typography Treatment
![](https://cdn.myportfolio.com/6c682fa170908759081d6021482ee35f/0c276c67-4e15-4885-b8ad-5f30f562ef78_rw_1920.jpg?h=81135e1b34f9577cfad74d437720a53b)
![](https://cdn.myportfolio.com/6c682fa170908759081d6021482ee35f/a3332a82-4d48-4c0b-9a6d-13bb112c1be1_rw_1920.gif?h=9f2a3700dc208bde543365b67de07745)
Logo Animation - Version.1
![](https://cdn.myportfolio.com/6c682fa170908759081d6021482ee35f/398c948a-3762-43c2-bcdd-9826075b4d01_rw_1920.jpg?h=80d654c08049c0fbf0dcdd432430779e)
Logo Animation - Version.2
![](https://cdn.myportfolio.com/6c682fa170908759081d6021482ee35f/02527f4a-4a71-4a64-bc1a-b381d83514c6_rw_1920.jpg?h=d38267e08df8e1e0ba4a6cb15d0951b9)
Logo Animation - Version.3
![](https://cdn.myportfolio.com/6c682fa170908759081d6021482ee35f/1d662ac1-2c4e-4f4f-881e-0cba2a1348b2_rw_1920.jpg?h=82eb1b0b46dc3a26dfcaa4541c8b4b8c)
![](https://cdn.myportfolio.com/6c682fa170908759081d6021482ee35f/ad3b8c0f-2749-42a3-819c-fa2af9d12118_rw_1920.gif?h=df166aa50c7e58d0aa860f8b1c3d56f3)
Logo Animation - Version.4
![](https://cdn.myportfolio.com/6c682fa170908759081d6021482ee35f/0c997fcc-e73a-4eb5-a559-27e5d804ba9b_rw_1920.jpg?h=6dff88b4bc69770a8ac70d5deef87cd1)
Logo Animation - Version.5
![](https://cdn.myportfolio.com/6c682fa170908759081d6021482ee35f/b1645118-64ce-4ec1-9f07-6f1638d820a7_rw_1920.jpg?h=64f2a3541545ec69ab5a625125dee858)
Client: Citibank
Agency: Publicis
Animation Studio: Brand New School
Creative Director: Jonathan Notaro
Design: Philippe Intraligi
Agency: Publicis
Animation Studio: Brand New School
Creative Director: Jonathan Notaro
Design: Philippe Intraligi