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Agency: Droga 5
Art Direction: Philippe Intraligi
Copy: Droga 5
Agency: Droga 5
Art Direction: Philippe Intraligi
Copy: Droga 5
Droga5 commissioned me to work on an advertising concepts for vitaminwater, finding a new visual language highlighting their iconic bottles. I came up with this concept of geometric shapes playing along the copy, highlighting the benefits of the beverage - by being simple & bold.