Brand Video

Web store & Blog
A world class blog with high profile interviews and creative content
targeting the core consumer of the brand.
Interview Series with female leaders, influencer, thinker, entrepreneurs, and gamechanger,
setting the tone for the brand through excellence.
Using metrics to track target groups, engagement and retention.
Social Media Storys and high quality visual content highlighting the product and its qualities.
Selective print ads in fashion & design magazines.

SS18 Collection
Building a stage for the brand and attracting new buyers during Canton Fair Trade Show
Brand collaborations & pop up sales.
Brand partnership with Youtube for the YouTube Fan Fest Japan #YTFF with our special edition sneaker "Nico" with branded logo knit and customized details. 
Flexible Pop up/In-Store Concepts.
Brand: weAre the future
Brand Strategy: Philippe Intraligi
Creative Direction: Philippe Intraligi
Marketing CD: Georgie Ichikawa
Marketing: Sharon Wei, Adeline Wu
Copy: Ashley Hefnawy
Designer: Canbin Su
Product Design: Ray Chang
Product Development: Giacomo Lee
3D Designer: CJ Yen, Joe Lin
Programming: Mai Thanh La
Social Media: Mayu Ichikawa
Photography: Mia Haggi, Fabian Parkes, Yuki Fujiyabu, Philippe Intraligi
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